Newspaper English

-Binding: Paperback
-Language: English
-Publication Year: 2019
-Author: Prof Dr Kiran Thakur
-Product Code: VPG18250


The first sentence of a news story, or the lead, should not have more than 25 words.. A sentence in a newspaper should have average 15-20 words.. Newspaper language should be plain, clear, and simple. It must be easy to understand for ordinary readers..

Generations of great journalists and media teachers in the West and in India have given such guidelines to their students and young journalists. These veterans include Sir Harold Evans, Martin Cutts, and our own Jyoti Sanyal, Editor, The Statesman’s Style Book. Yet, Indian newspapers carry stories with leads replete with long-winded sentences, often with as many as 90 words.

So? How does it matter? Prof Dr Kiran Thakur’s qualitative study demonstrated that lay readers find it difficult to quickly understand such stories. His research showed that journalists often use words that readers do not know.

Is there a way to improve the situation? Prof Thakur came out with a solution after experimenting for over seven years under a UGC-funded study. The study and the solution form the basis of this book, Newspaper English. He tested Flesch-Kincaid Reading Ease and Flesch-Kincaid Level readability index as a tool to edit news. And look, how simple it is to edit news and features using the formulae. The book is a useful guide to students and teachers of print and online publications. Useful also to students and teachers of Management, Social Sciences, and English language.

SKU: VPG18250
Prof Dr Kiran Thakur is a senior media academician with an equally impressive professional experience in journalism. After working for thirty years as a journalist with United News of India (UNI), and now-defunct The Indian Post and The Observer of Business and Politics, he took over as Professor and Head, Department of Communication and Journalism (DoCJ), Savitribai Phule University of Pune in 2001. His doctoral thesis on web editions of Indian newspapers was a pioneering study in the field. He later extended it as postdoctoral research projects to examine further developments in online journalism. He has authored and edited many books including ‘Handbook of Print Journalism’ and ‘Press in India: On the threshold of 21st Century and its Marathi rendering’ (Edited).

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